Daytona Bits: Social Speedweeks

Views: 131 DIS is continuing the largest and most expansive social media effort in NASCAR to further engage fans both at the Speedway and at home. Included in this effort are a special Twitter hashtag, DAYTONA 500 Tweet-Up featuring special surprise guests, promotion of the FREE DIS Mobile App, an onsite DAYTONA Rewards program, free DISINFO text alerts and more direct driver interactions than ever before.

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