ESPN’s live coverage of the Sprint Cup Series race at Bristol Motor Speedway earned a 3.5 household coverage rating, down from a 4.1 for last year’s telecast on ESPN. Viewers were 4,996,647, down 13 percent from 5,735,433 in 2007. Coverage of the NASCAR Nationwide Series race at Bristol on ESPN earned a 1.4 household coverage rating, down from a 1.5 for last year’s race that aired on ESPN2. Viewers were 1,748,983, down 12 percent from 1,993,590 in 2007. This report came from StockcarGazette.com and ESPN.
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