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Stewart to drive #14 Office Depot/Old Spice Chevy in ’09

Yet another of the Tony Stewart Silly Season dominoes has fallen into place today, as Tony Stewart and officials from Office Depot and Old Spice announce a partnership for the 2009 season and beyond, as has been rumored for weeks. Answering more questions about Stewart’s first season as a driver owner, is the unveiling of the No. 14 as the car number that Stewart will drive.

Office Depot is the current sponsor of Carl Edwards’ No. 99 Roush Fenway Ford and has been for the past several seasons. The company decided not to re-up with the team, because the sponsorship cost was out of their price range. Partnering with Old Spice allows both companies to receive primary exposure with a top driver, at half of the cost for a full season. Old Spice has been a Stewart sponsor for nine years, appearing as an associate sponsor on his Cup car and at times as a primary sponsor with him in the Nationwide Series.

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OK, everyone’s been taking the “Silly Season” waaaay too seriously, so senior staff writer Robyn Snell came up with a VERY tongue-in-cheek set of NASCAR nursery rhymes to help lighten things up a bit ….

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Two-Time Sprint Cup Champion to Drive No. 14 Chevrolet
INDIANAPOLIS–(BUSINESS WIRE)–Office Depot and Old Spice will serve as co-primary sponsors of Tony Stewart’s No. 14 Chevrolet Impala SS NASCAR Sprint Cup Series entry beginning in 2009. Officials from the two companies, as well as from Stewart-Haas Racing, made the announcement today near Indianapolis Motor Speedway.

Office Depot (NYSE:ODP), a leading global provider of office products and services, along with Old Spice, the No. 1 antiperspirant/deodorant stick and body wash choice for guys in the United States, have entered into multi-year agreements with Stewart-Haas Racing to sponsor the new entry driven by Stewart. In addition, both Office Depot and Old Spice are official NASCAR® partners, successfully leveraging their relationships with NASCAR and their race team sponsorships as powerful marketing platforms for their brands.

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Every day you hear more and more about identity theft. Thankfully, it’s not happened to me, but with all the business I do online here at MotorSportsNews.Net, and with my consulting business, it is something that I was concerned about.

So I decided to give LifeLock a try, especially since they sponsored the LifeLock 400 race at Kansas this season, and have been a sponsor on Kasey Kahne’s #9 Gillett-Evernham Dodge Charger. I do like to support the sponsors of NASCAR as much as I am able to.

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Will it be a repeat peformance in Indy by Tony Stewart or Jimmie Johnson this weekend? Or will Mark Martin make good on his prediction of winning the Brickyard?

Here’s all the latest NASCAR goings-on…

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