TV Times - Cup Race Viewer Ratings Continue Upward Trend
by Lou Modestino ~ March 24th, 2008 @ 6:13 am|
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The Bristol TV ratings are up and have been consistent since Daytona.
NASCAR on Fox posted a 5.0/11 for racing from Bristol Sunday, a +2 percent gain over the same race a year ago and the third straight week that NASCAR has posted a year-to-year increase in the metered markets. Season-to-date, NASCAR on Fox is now averaging a 6.5/13 in the metered markets, a +7 percent boost over last year’s 6.1/12. This report came from the Fox PR office and the Jayski.com web page. The reason for this good news is no doubt due to the fact that folks can’t afford to go to many events and are now watching on TV. We’ve seen some empty seats at some of the events this year. But, NASCAR and the host tracks can take some consolation in the uptick in the TV ratings while ticket sales are obviously off. |



